Educational Distributors

Every country we’ve sold in appears to have several large educational resource-focused distributors. When working with them (which we would advise) it is important to engage their sales reps – one way in which our American team have achieved this is by offering free webinars to each state’s sales team.

During these webinars we:

<aside> 💡 Practical demonstrations are another powerful tool – when we’ve spoken to sales teams, they often seem excited at the prospect of using the FormBox in conjunction with a 3D printer and/or utilizing the machine as a tool to expand usage of the school’s 3D printer.

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Educational Boards

Speaking directly to an education board engenders further insight into a country’s Edu Tech sector. Often they will be able to direct you towards the right buying groups or explain the certifications required – this proved particularly effective in Australia, where the FormBox has been put on a list of ‘recommended teaching tools for STEM’. There, they contacted a government official who was in charge of education and pitched to them directly.

Finding the right person to pitch the FormBox to in this space has the potential to dramatically increase sales — LinkedIn can be a powerful tool for this.